Brits look for better gadgets
- Tue, 30 Mar 2004
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Brits have become a nation of unfaithful owners when it comes to technology gadgets and will constantly replace hi-tech gizmos with even snazzier ones.
According to research, 70 per cent of the UK rarely or never buy anything designed to last a lifetime.
The study, commissioned by online financial service company Directline.com, reveals that people no longer see items such as televisions and mobile phones as high value purchases.
According to research, 65 per cent of us own PCs, 55 per cent have a widescreen television, 33 per cent use Wap phones and 11 per cent are unable to live without a PDA. Yet more than a quarter (27 per cent) expect to change these products within a three-year period.
Around half (51 per cent) of 16 to 24 year olds expect products they buy to last much less than three years with 54 per cent admitting to be influenced by technology fads.
Directline.com, which offers home insurance for technology items, also found that only 26 per cent of Brits think to add items valued over £200 or more to their home insurance policies items while 49 per cent never remember to update their policies with new products.




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