Branding_print



Men dominate mobile web


The mobile web in the UK is dominated by men, with 85 per cent of people surfing on mobile devices being male.


Opera Mini

Men use the mobile web more than women, though this disparity will change over time as accessing the web on smaller devices becomes more common.

That's according to Opera Software, which released its State of the Mobile Web report today.

Nearly 85 per cent of people in the UK currently using the mobile web at the moment are male, Opera found, though the ratio of men to women will decrease over time, the company expects.

"Because accessing the web on mobile devices will become more pervasive than accessing the web with computers, we expect that over time one gender or one age range will not dominate," said Jon von Tetzchner, chief executive officer of Opera Software.

"We will see how these numbers change in time as more people discover the absolute convenience of browsing the web on their mobile phones," von Tetzchner continued.

Opera also looked at what people do on the mobile web and found that people in the UK were visiting Yahoo and Google's sites the most often, though news sites such as the BBC and social networks including Facebook also figured in the top 10.

Online auction house eBay and the community encylopaedia, Wikipedia, were also popular with mobile surfers.

Opera also recently released its new Desktop browser, Opera 9.5. It claimed 4.5 million downloads on Tuesday of this week, a number that has subsequently been overshadowed by the eight million downloads of Firefox 3 in the first 24 hours after its release.

www.opera.com

Top Stories


Latest consumer technology news and breaking web stories




  • Webfeed
  • Print
  • Share







Search


Latest Issue

227 3D Cover

Issue 227 - 19 November 2009

Web User is the UK's best-selling internet magazine - latest issue on sale from Thursday 19 November 2009!





Compare broadband deals








What do you think?

Take part in our latest poll...

How much online shopping will you be doing this Christmas?

Poll

  • More than last year (34%)
  • Less than last year (22%)
  • About the same (44%)

See all polls..







Search

Search

© Copyright IPC Media Limited 2009, All rights reserved