Multimap is a website that offers maps which can be searched by area, postcode, street name and grid reference. The maps can be printed and linked to for sending via email or instant messenger.

Microsoft intends its new acquisition to sit alongside Virtual Earth and its Windows Live Search services.

"The addition of Multimap enhances Microsoft's position as a leading provider of mapping and location platform services," said Sharon Baylay, general manager of the Online Services Group at Microsoft.

"This acquisition will play a significant role in the future growth of our search business and presents a huge opportunity to expand our platform business beyond the UK and globally. We are thrilled to welcome Multimap onboard," Baylay continued.

Multimap said that the deal would be beneficial for both companies.

"Partnering with Microsoft gives us a world of new opportunities to build our mapping services into new technologies and applications," said Jeff Kelisky, chief executive of Multimap.

"As one of the world's foremost technology brands, Microsoft is in a position to bring even more value to the Multimap service and give people everywhere new, exciting and fun ways to get from point A to point B," Kelisky continued.

Google is one of Microsoft's main rivals in the mapping space with Google Maps and Google Earth offerings.

Terms of the deal were not disclosed.

www.multimap.com
www.microsoft.com

Claim 50p off Web User's Ultimate PC & Web Workshops!

More news via RSS Post item to Del.icio.us Post item to Digg.com

Back to index